18 July 2006

Via Fax: 818-871-3100

The Cheesecake Factory Incorporated
26901 Malibu Hills Road
Calabasas Hills, CA 91301

To Whom It May Concern:

My correspondence today is drafted in reference to the change to your menu.

I have traveled to Cheesecake Factories in California and Hawaii and I am aware the menu differs depending upon location, sometime incorporating local flare such as fish and spices. However, the menu in the Los Angeles restaraunts is what I am most accustomed to and for much of my life I’ve ordered the veggie burger when I come to your establishment to dine. Not only do I rave about that thing to everyone I know, I don’t even open your menu to see what else you have on it. It is by far my favorite thing there. And sampling the veggie burgers in just about every restraunt I’ve ever been to, yours is by far my most favorite. I am sure you can appreciate my surprise and sadness when told the new menu does not reflect my favorite dish. Additionally, I am also a little surprised you’d take off one of the only vegetarian dishes off a multipage menu of meat dishes. I cannot think of a place I’ve been to in recent years that did not have a veggie burger on the menu. Surely I will find something else to eat when I go there and I’ll even pretend to like it, but how happy would you make me if you brought it back? Very.
Thank you for your time.

Sincerely,

Rebecca Wareham